From misconceptions to a deep understanding.

Pamela Anderson needs little introduction, but in preparation to her record-setting Netflix documentary the icon needed a stripped back microsite to hold space for her current projects, like her bestselling book, her foundation and any new collaborations. In keeping with her gentle demeanor and bold self-expression, we created a visual identity that amplifies the beauty of contrast and a pure honesty. Excitingly this was only the beginning and 2023 has seen us working with her team on a new brand project slated for launch in 2024.